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We chose to partner with ClifBar for several reasons.  Firstly they make some good stuff!  They are also an enviromentally conscious company, something we also value as well as their pledge to give back to the community.  ClifBar also doesn’t compromise quality for profit and uses organic ingredients in all their products.  They walk the walk as well as talk the talk, and by that we mean supporting and participating in an active lifestyle.  ClifBar supports a number of athletes and team in sports like triathlons, surfing, climbing, mtn. biking, skiing, ski mountaineering and more.  They have a bar/product for every active individual, products specifically designed for women, kids (though grown ups find these yummy too), uber athletes and weekend warriors.  ClifBar has a wide range of products that will fit your dietary and performance needs.  Our favs include the Buider Bars (Vanilla Almond is tasty), Crunch Bars – these are better than traditional granola bars, Mojo – these are a great combination of texture and flavor, ClifKid – whether its the fruit strips or z-bars, little kids and big kids love them.  Other products we can’t live without are the Shot Roks – little protein balls of goodness and the Electrolyte recovery drink.  You’ll be hard pressed to find a NASTC trainer without one of these ClifBar products in their pockets.  When your energy levels drop, your brain slows down too and that is not a good thing when you are constantly making decisions that relate to the safety of the group.